Vinoveo vs VinoEtiquetas: €195, €295, and €550 against €50

Cover: Vinoveo versus VinoEtiquetas

VinoEtiquetas is a Spanish provider. That matters, because the support and the language do not have to be translated. The tariff we consulted in November 2026 at vinoetiquetas.com scales by the number of e-labels per year: €195 for five, €295 for ten, and €550 for twenty. Excluding VAT, like the other third-party figures in this series, and subject to change.

We are in Spanish as well. The price difference is something else. We charge €50 a year plus VAT, with unlimited dynamic QR codes, the 24 languages of the EU, and WhatsApp. There is no band when you go from five to ten.

The ladder

Five references at €195 are €39 per record if the quota is used in full. Ten at €295 bring the unit down and the invoice up. Twenty at €550 is the band where a mid-sized winery already feels the year. None of this is a moral judgement. It is the arithmetic of a quota tariff, reasonable if the provider wants revenue to grow with the catalogue.

We invert that logic. Revenue does not grow with vintage number eleven. It grows, if at all, because the winery stays another year. For someone with four wines who is not going to have more, €195 and €50 plus VAT can be compared on a napkin and decided. For someone with sixteen references and a new parcel every harvest, the cap of twenty at €550 and the no-cap at €50 plus VAT do not tell the same story.

Support in the same language

Both tools can be used in Spanish. We are not going to say that VinoEtiquetas’ support is worse. We have not measured it with a survey. We say that ours is in Spanish and on WhatsApp, and that we do the migration: a photo or a scan of the QR, a check of whether it is dynamic, and 24 hours if it can be redirected. That part is not charged, and it avoids a reprint, only if the code is dynamic and can be redirected. If the code is static, there is no magic. It is reprinted on the next run. It is written on the migration page.

When to choose each one

Choose VinoEtiquetas if it already works for you, if the quota of five or of ten covers you with room to spare, and if you prefer not to move the records you already have. Changing for the sake of changing, when the printed QR cannot be redirected, only brings a reprint forward.

Choose Vinoveo if the quota is getting short or if you do not want to think about it, and if the price of twenty references at €550 looks out of proportion for what you need, which is a legal record and a code that does not die when you correct a figure.

Limits of the comparison

We do not claim that a VinoEtiquetas record stops complying with Regulation (EU) 2021/2117, or the reverse. Compliance comes from the content: ingredients, nutrition, energy on the glass, allergens on the glass, and a link that is not a shop. The prices are those of November 2026 and can change. If their site publishes another number tomorrow, that number is the right one.

A three-year sum, not a headline

Five references at €195 are €585 in three years if the price does not move. Ten at €295 are €885. Twenty at €550 are €1,650. Vinoveo, at €50 plus VAT, is €150 plus the tax over the same period, with as many references as you need. The sum is only fair if in both places the record stays online and the QR stays dynamic. Ask that. A low price in the first year that then changes band does not compare with a flat subscription.

Also ask whether Spanish-language support includes someone who understands the rules or only someone who resets the password. Both are needed on the day an inspector asks about the “E” symbol for energy. We answer in Spanish, by email and on WhatsApp. We do not measure VinoEtiquetas’ response time and we are not going to invent it.

If the QR you already have with them is dynamic, we can check it at no charge and, if it redirects, leave it pointing to Vinoveo within 24 hours. If it is not, there is no sense in migrating the bottles already in the shop. It is changed at the next print. A static QR is reprinted. More context is in the 2026 alternatives and on the migration. Sign-in is at app.vinoveo.com/login.

The quota of twenty, seen from the harvest

Twenty e-labels look like a lot in January and like not many in October, when the parcel, the early bottling, and the one that stays in barrel are split apart. €550 is the price of having fallen short, not of having chosen badly in the abstract. €195 for five is comfortable if they really are five wines and they are going to be five next year. The tariff is readable. That is why it can be compared without adjectives.

We do not have that ladder. €50 a year plus VAT, and however many references come out. The QR is dynamic, so splitting a lot does not force you to throw away the plate: you update the record or you create another one, and the printed code of the one that does not change stays the same. Support stays in Spanish. If the VinoEtiquetas code can be redirected, the change does not wait for the next print.

None of this turns their tariff into a mistake. It turns it into a banded tariff, published in November 2026, excluding VAT, and subject to change. Ours is flat and the VAT is separate. Anyone who fits in five quiet wines can stay. Anyone who already sees the band of twenty usually saves themselves the disappointment by changing before they print the next lot.

Public figures from November 2026. Third-party prices exclude VAT and can change.
VinoveoVinoEtiquetas
5 e-labels50 € + IVA€195
10 e-labels50 € + IVA€295
20 e-labels50 € + IVA€550

See the migrationSee pricing